![]() Hence, there were advertisements for about eight to ten minutes before ‘Chayageet’ was telecast. In those days, advertisements don't run in between the telecast of the program. ![]() Prime Time slot was offered to ‘Chayageet’ which was a collection of six to seven movies songs from Hindi movies that lasted thirty minutes. Look out, and you might find you're looking in. Vote for best Doordarshan Serial of old times. ![]() Other popular programs included Hindi film songs based programs like Chitrahaar and Rangoli. ‘Chayageet’ was shown at 8.30 pm on Thursdays. It was very popular and aired on Doordarshan National (DD1) in Year 1994 at Sundays 9AM. Since the cinema songs were shown on Doordarshan in advance, the film gains better rating in box-office too.Ī program like ‘Chayageet’ delivered twice the amount of revenues that it used through a private producer for Doordarshan, Mumbai. That was the marketing strategy of the cinema industry. Purab Ya Paschim TV Serial Title Song (2008) - Doordarshan DD National Purab Ya Paschim Doordarshan Old Serial Title Track Purab ya paschim old dd national. And the songs were released on Doordarshan before the film would release in theaters a two weeks in advance. It used to capture larger audiences than that of some serials even.ĭuring the 80’s, every song would be preceded by the film poster of the particular movie. Thus Doordarshan’s musical program ‘Chayageet’ became enormously successful. It was one of the most watched programs.Īs the name suggests, it presented melodious songs of Hindi film songs. It was then ‘ Chayageet’ telecasted on Mumbai Doordarshan only. ![]() Television has made its entry in Mumbai in the 1970's, and the organization was named as Mumbai Doordarshan.
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